POER concept

Power, Peak, Perfect

The symbol (P) has three implications, P for POWER- meaning strength, P for PEAK –showcasing Challenge and Innovation and P for PERFECT- standing for Elegant Life, representing the elites who yearn for freedom, dare to challenge, pursue perfection and has distinctive features of the time!

Design concept

The P Series is built on the new P71 platform, making it the first pickup model to perfectly combine the comfort of a sedan, the off-road capability of an SUV, the recreational nature of a station wagon, and the loading capacity of a light truck.

The P Series was developed by a team of 5,000 R&D employees over 36 months, with 12,600 design drafts and more than 20,000 meticulous details, achieving an exceptional precision level of 0.001 mm.